The 2025 Kia Carnival: Do What’s Yet to be Done
The 2025 Kia Carnival may be as big as a minivan, but it’s way cooler.
More versatile. More powerful. And most importantly, much better looking.
So instead of the “practical for parents” messaging common to the category, we went with something a bit more aspirational.
Depending on your definition of aspirational.
Agency: David and Goliath
CCO: Ben Purcell
ECD: Avital Pinchevsky
GCDs: Rick Standley, Tiffany Smith, Mike Czako
Copywriter: Natan Dorenbaum